Yeo Valley: Farm to Fridge Tour

Yeo Valley Family FarmYeo Valley: Farm to Fridge Tour

In association with Director of Photography, Luke Barnett

Brief

To produce a 2min film showing the yogurt making process inside the dairy, to which members of the public don’t have access, for use on Yeo Valley’s ‘Farm to Fridge’ tour.

Approach

To add interest to the nuts of bolts of making yogurt, we used a variety of filming techniques including time lapse and go-pros mounted on moving tanks, to a give a sense of what it’s like inside the dairy as well as adding an element of quirkiness – a key element of the Yeo Valley brand. We distilled a lot of information down to key facts and stats, featuring the most interesting nuggets that tell the yogurt-making story, as well as celebrating the high-tech dairy that produces a million pots of yogurt a day.

Our testimonials

We all absolutely loved working with Molly and the Focus Pocus team!!

We wanted a series of seasonal films that captured the tone and ethos of our brand and the valley we live and farm in. We needed it to be compelling, accurate and sincere but never dull or preachy and always with a huge dollop of humour.

We are thrilled with the results, Molly and the team over delivered at every stage, came in on time and budget and managed to make us all look good. Amazing…. Can't wait to do more in the future.

Sarah Mead, Director, Yeo Valley.

"Molly got to the heart of our customers’ stories, creating an emotional film that we’re incredibly proud of. Her creativity, professionalism and expertise inspired confidence that she would deliver - and she did. I would highly recommend Focus Pocus Films.”

Michael Higham, Director, Digital Production, Caffe Nero

“Molly and her team did a great job translating our very loosely defined brief into a production we are proud of. They brought tremendous clarity and focus and were patient, professional and great fun to work with.”

Matthew Swan, Director, Swan Wealth Manager

"Molly interpreted my brief accurately, with a strong understanding of our business and how that can be expressed through story-telling, giving me total trust that she could deliver. Anyone looking for an expert video partner with top customer service skills should drop Molly a line."

Tim Ludlow, Founder at Beds on Board

“We approached Molly with an idea in our heads of what we wanted but an inability to articulate the vision of this. Molly was able to take our initial musings and turn them into an incredible video that we are delighted with. It really captures our key messages.”

Richard Flexer, Partner, Swan Wealth Manager

"Molly navigated our tricky brief with total professionalism. Her creativity, ability to take our ideas on board and expertise made her fantastic to work with. We’re thrilled with the results and have received excellent comments about the videos Molly produced for us.”

Daniel Black, Chair of Trustees, Bristol Steiner School

“From the first meeting, Molly and the team clearly knew what they were doing and instilled confidence from day one. They listened to what we wanted, explained clearly what the process would be and got on with it with total professionalism. The result is outstanding – fantastic value for money and a video that has got us a lot of attention. I couldn’t be happier.”

Dominic Smulders, Co-Owner TBS Boats

"I was nervous about appearing on camera but Molly was quick to put me at ease made the whole experience totally painless. Molly’s professionalism and experience gave me total trust in her and having a BAFTA award-winning editor on the project was the icing on the cake. The resulting film was just fantastic – it exceeded my expectations and boosted my sales. I would whole-heartedly recommend Focus Pocus."

Amy Shiner, Artist

"We were delighted with the video Molly produced for us. We found working with her and her team a pleasure and I would highlight their flexibility in delivering our changing requirements."

Sarah Dhanda, Chief officer of membership, British Marine

"We had lots of positive feedback from our customers and also our competitors. One competitor said that it was the best film of this type he’d seen, that all of his team were talking about it and that is was a game-changer for our industry! I can’t thank you enough for capturing our spirit." 

Rachel Hibberd, Director, Dean and Reddyhoff.

We believe that people will engage with your brand if they care about it.  Share information about your business that inspires and resonates and your market will respond with their custom. This is at the root of everything we do.

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